Project Overview
Market Data Management Solutions (MDMS) is a specialized consulting firm that helps financial institutions navigate the complex landscape of market data vendor management and exchange compliance. Founded over 20 years ago and headquartered in New York, MDMS serves clients worldwide – from hedge funds and investment banks to fintech companies – delivering an average of 25% cost reductions while maintaining 100% exchange compliance.
As NYSE-recognized audit partners, they bring deep expertise in vendor negotiations, contract management, and regulatory compliance to an industry where market data costs often rank among the top five expenses for financial firms.
MDMS approached me to completely transform their digital presence. Their existing website failed to communicate the sophistication and value of their services, with outdated design, unclear messaging, and branding that didn’t reflect their position as industry-leading experts.
I delivered a comprehensive rebrand and website redesign that included:
Brand Identity Redesign: Created a refreshed logo and visual identity system that conveys professionalism, expertise, and modern sophistication—better aligned with the caliber of clients they serve.
Complete Content Strategy: Rewrote all marketing copy with a focus on measurable outcomes, SEO optimization, and compelling calls-to-action. The new messaging emphasizes quantifiable results (25% average savings, 10x ROI) and positions MDMS as strategic partners rather than vendors.
Website Redesign & Development: Rebuilt the site from the ground up with a streamlined user experience, modern aesthetic, and clear service positioning. The new design balances professional credibility with approachability, making complex financial services accessible to decision-makers.
The result is a cohesive brand presence that accurately represents MDMS’s expertise and helps them convert high-value financial services clients.
